Found
More calls from Google and a better reputation, with about ten minutes a week from you.
For any local business people find on Google
Get found and chosen on Google.
Plowhorse looks after your Google Business Profile, reviews, photos, ads and how AI assistants describe you. It's done for you, with about ten minutes a week of your time.
Request your free audit
Free, no sign-up. Email us your business name and town, and we'll send you where you show up on the map and the three fixes we'd start with.
See how it works →The steady work behind a busy phone.
What we do
Your Google Business Profile, complete and current.
Categories, services, hours and description filled in and kept right. If Google or anyone else changes your listing, we catch it.
Reviews.
We reply to every review in your voice. Ask every customer for a review with one tap from your phone, by email, or with a printed QR card.
Photos and posts.
Snap job photos on your phone; we check them and post them every week. No photos that week? We post something seasonal for your trade.
Show up in AI answers.
We check how assistants like ChatGPT and Google's AI describe your business, and fix what's missing.
Leads that turn into jobs.
On the Leads plan, we track every Local Services Ads and Google Ads lead to a booked job and dispute the junk ones.
How it works
- 1
Get your free audit.
We look at your listing, your reviews and where you show up on the map in your town.
- 2
Connect your Google account.
It takes about 15 minutes. You stay the owner of everything.
- 3
We get to work. You approve what matters.
You get a short summary every week and one plain-English report a month, with the one thing to do next.
Real work, real towns
A work truck in a customer's driveway Swap in a real photoA finished roof Swap in a real photoA local storefront Swap in a real photo
Two plans. No long contracts.
Leads
Everything in Found, plus every paid lead tracked to a booked job, junk leads disputed, and spending kept on a leash.
Sister services
More from the family
Plowhorse handles Google. For the rest, we have sister services from the same team.
- Need to answer customers by text?Texthand(opens in a new tab)"Let them text. You just reply."A business text line that answers, collects photos and books the job, so you don't miss work while you're on a roof.
- Want mail that brings in jobs?Good Mail Co(opens in a new tab)"We're a lead company that happens to mail."Direct mail aimed at the right homes or the right neighborhoods, with print and postage handled for you.
- Buried in back-office work?Toil(opens in a new tab)"Workers for the work nobody wants."AI workers that handle repeat office tasks like follow-ups, confirmations and invoice chasing.
Common questions
- Do you guarantee I'll rank first?
- No. Nobody honest can promise that. We do the work that matters to Google, and we show you every week what we did and what moved.
- What do you need from me?
- About ten minutes a week: approve a few things, send job photos when you have them, and on Leads, tap booked or not booked on each lead.
- Who owns my Google accounts?
- You do. We work on your behalf with your permission. Disconnect us any time, and your profile and accounts stay yours.
- How much does it cost?
- Plans are priced well under what agencies charge. Start with the free audit and we'll show you which plan fits and what it costs.
- Is this just software?
- Software does the routine work. A real person checks anything sensitive, like replies to unhappy customers, changes to your business details, and anything that spends money.